Wednesday, May 11, 2011

Can't Beat Cheap

Living in So. Cal surely has its benefits of having more sunny days than most states. Thus, in LA there are many  who know how to roll functionality into style. One style that has been on the forefront in Long Beach, CA is brought on by the local fixed bike rider hipsters. As the streets fill up with fixed bike riders who are taking advantage of the newly laid bike friendly streets all around downtown. Often you’ll find them sipping on hot coffees while choppin’ it up at Portfolio Coffeehouse on 4th Street’s Retro Row.  One common denominator I’ve taken note to is the hat factor. Very few are spotted without a cap of some sort, which also happens to spare one from those awkward sunglass tan lines. Being that I am quite the social butterfly who flutters around Long Beach as tho its my personal playground, I had the pleasure of befriending the owner and designer of the Long Beach, CA based hat company, OG Cheap. The leader of the pack,”Oh” (pronounced: OHH-EE) is a branding mogul who has taken on the edge of what we all love living the CHEAP life with his line of simplistic style baseball caps. They come in a variety of colors and select designs. Being one of having simplicity over a multitude of over the top designs, specifically for caps. This one surely rates 5 stars in my book.





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